63rd Filmfare Awards Photos and News
THE 63rd BRITANNIA FILMFARE AWARDS SOUTH GOES TO…
The Biggest southern Cinema celebration honored the best of talents across popular categories
As the stage was set ablaze with the best performances and biggest stars of Southern Cinema, all eyes were on the coveted Black Lady. The largest Southern Cinema celebration, the 63rd Britannia Filmfare Awards South successfully put together a spell binding show, better and bigger than ever before. What made the gala evening worth remembering were the breathtaking performances which electrified the atmosphere and made everyone dance on its tunes.
Singer Chinmayi and her actor husband Rahul were the perfect emcees who managed to keep the audiences glued to their chairs and entertained them with their wit and spontaneity. The star studded night witnessed some dazzling performances by the southern divas like Rakulpreet Singh, Ami Jackson, Catherine Tresa, Pranita Subhash, Amulya, Rima Kalingal, Aparna Vinod and Haripriya (Shruthi C).
Gorgeous Rakulpreet grooved on the tunes of some popular Telugu numbers from her movies like Mega Mega and Le Chalo from Bruce Lee, Love Dhebba from Nannaku Prematho, Kukkuruku kukkuruku from Kick 2 and Edukondala Venkata from Rough. All eyes were on Amy Jackson when she began her performance with romantic Hindi number Hosanna from Ek Deewana Tha and added more flavors to it with Telugu songs Na Manasu Neelo from Nannaku Prematho, Mutta
Bujji from Gethu and later on performed on Tamil song Ranga Ranga from Theri. Catherine Tresa burnet the dance floor with her electrifying performance in Tamil song Naan Nee from her movie Madras and later moved to Telugu songs, this is the private party and Block Buster from Sarrainodu.
Pranita brought the house down with her killer moves in Telugu songs like Follow Follow from Nanuku Prematho, Raara Aatagadaa from Ok Bangaram, Door No from Oopiri and Khakee Chokka from Sardar Gabbar Singh. Actress Amulya rocked on Kannada songs Punyathgithi Ninge Esthu Boyfriends and Crazy Boys from Gajakesari, Bangaru and Hudagi from Maduveva Mamateya Kareyole. Aparna took the energy to a whole new level with her picture perfect dance moves on peppy Malayalam numbers like Thudakkam Mangalyam from Bangalore Days, Appangal Embadum from Usthad Hotel, Cham Cham Chamak from Mallu Singh, Hementhan from Kohinoor and Johnny Mone Johnny from ABCD. Haripriya showcased her picture perfect moves with Kannada songs Chanana Chanana from Ugramm, Jagadodharana from Ranna, Kaal kg Kallekai and Baare Kunthkole from Bulletbassya. The Malayalam beauty Rima Kallingal performed on Malayalam songs like Idukki from Maheshinte Parthikaram, Raav Maayave from Vettha, Sundaripenne from Charlie and Mukkathe Penne from Ennu Ninte Moideen.
An amalgamation of fun and entertainment, audiences also saw an honest appreciation and admiration for good cinema across Tamil, Malayalam, Telugu and Kannada by the entire southern fraternity.
The title sponsor of the show is Britannia Industries Ltd. Associate sponsors were, Dazller Eterna, LYF and Reliance Trends. The other media partners include – Radio Partner – Radio Mirchi; Telecast Partner – Vijay TV, MAA TV, Suvarna TV and Asianet; Hospitality Partner – Hyderabad International Convention Center & Novotel; Beverage Partner Blackdog and Kingfisher, Multiplex Partner – Orienta Cine Advertising and Trophy Partner – The Award Gallery.
About Filmfare Awards (South):
The first ever Filmfare Awards (South) were held at the prestigious Kalaivanar Arangam in Chennai and the venue was then shifted to the distinctive Music Academy. Initially, only Tamil and Telugu films were considered for the awards. Malayalam and Kannada films became part of the event in 1966 and 1969 respectively. The film fraternity and all its fans consider Filmfare Awards (South) as the ultimate recognition of excellence in cinema. The thought of winning a Black Lady is still as alluring as ever.
About Worldwide Media:
Worldwide Media is a part of the Times Group, one of India’s largest media and entertainment conglomerates, and publishes Filmfare – India’s No 1 entertainment magazine. Femina – India’s largest women’s magazine, BBC TopGear, HELLO!, BBC GoodHomes, GRAZIA, Lonely Planet Magazine India, Home Trends and BBC Knowledge are other exciting titles from Worldwide Media.
Britannia Company Profile
Britannia Industries is one of India’s leading food companies with a 100 year legacy and annual revenues in excess of Rs. 7500 Cr. Britannia is among the most trusted food brands, and manufactures India’s favorite food brands like Good Day, Tiger, NutriChoice, Milk Bikis and Marie Gold which are household names in India. Britannia is a brand which many generations of Indians have grown up with. Britannia’s product portfolio includes Biscuits, Bread, Cakes, Rusk, and Dairy products including Cheese, Beverages, Milk and Yoghurt. Britannia products are available across the country in over 3.8 million retail outlets and reach over 50% of Indian homes.
The company’s Dairy business contributes close to 10 per cent of revenue and Britannia dairy products directly reach close to 700, 000 outlets and over 3 million outlets through indirect distribution. Britannia Bread is the largest brand in the organized bread market with an annual turnover of 1.1 lac tonnes in volume and Rs.385 crores in value. The business operates with 13 factories and 5 franchisees selling close to 1 mn loaves daily across more than 73 cities and towns of India.
Britannia takes pride in having stayed true to its credo, ‘Eat Healthy, Think Better’. Having removed over 8500 tonnes of Trans Fats from products, Britannia became India’s first Zero Trans Fat Company. Over 50% of the Company’s portfolio is enriched with essential micro- nutrients which nourish the body. The company set up the Britannia Nutrition Foundation in 2009, and began working with under-privileged, under-nourished children by supplementing their daily meals with an Iron and multiple micro- nutrient fortified products. The Foundation works through Public Private Partnerships with both Governments and NGOs. Brand Britannia is listed amongst the most trusted, valuable and popular brands in various surveys conducted by prestigious organizations like Millward Brown, IMRB, WPP Group and Havas Media Group to name a few. Britannia believes that ‘Taste & Trust’ are its sobriquet and will constantly endeavor to make a Billion Indians reach out for a delightful and healthy Britannia product several times a day![Gallery not found]